Use Case
Customer Success Management: integrazione MDM Neta Open Suite e Salesforce CRM
The integration between Neta's Meter Data Management (MDM) and Salesforce CRM optimizes the relationship with customers, providing energy consumption data to support targeted sales and personalized service..
Where: Italy
Where: Italy
Mission
Facilitate the typical activities of managing complaints from a CRM solution, with requests for information and to direct new commercial proposals more in line with customers' consumption habits.
Solution
The data collected by the MDM Neta module is sent to Salesforce through a standard connector and the use of the architectural layers of Neta API Manager and Data Lakehouse allows Utility Companies to configure dashboard features useful for monitoring the consumption trend of each end customer.
Digital Ecosystem
Actions
Digital Ecosystem
I dati raccolti dall'MDM vengono inviati a Salesforce tramite un connettore standard e l’utilizzo dei layer architetturali di Neta API Manager e Data Lakehouse, permettendo di configurare funzionalità di dashboard utili al monitoraggio dell'andamento dei consumi di ciascun cliente finale.
Expected results
Reduction of operating costs
Optimization of assistance service and sales processes
Prevention and preventive resolution of problem
Preventive management of contact on consumption issues and improvement of loyalty
Impacts
Technologies
AI & Advanced Analytics
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The power of big data leads services, products and processes to a higher level of "intelligence".
Cloud
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Intelligent Ecosystems for a Cloud Strategy.
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