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The business intelligence for Entrepreneurship
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Connecting Knowage to its CRM, Confcommercio Umbria gained improved data visualization and data analysis and is now able to take consequent datadriven business decisions.
Where: italy
Where: italy
Challenge
Confcommercio Enterprises for Italy - Umbria with its 7,000 associates, is the most representative organization of commerce, tourism and services in the region. Umbria Confcommercio needed to standardize the information structure of the different centers and use available data to reorganize the sales network and identify new services to offer and new categories to associate.
Approach
The various offices of Confcommercio Umbria used different information systems, producing excel documents that were difficult to compare with each others.
Solution
The first step was gathering together all data and granting easy access to them. These data have then being presented through interactive dashboards that allow the sharing of data among all people in charge of monitoring and analysis activities.
The interactive dashboards allow user to have an immediate overall view of the data and the related phenomena. Using filters, drill down and cross navigation he can analyze a specific phenomenon in depth and on more dimensions in an intuitive way.
Thanks to the crossing of data allowed by Knowage, they noticed that the phenomenon of dissociation from intermediate bodies is for the 70% the result of closure of activities due to lack of generational turnover.
Results
Reorganization of the sales network
New services to offer to its members.
Impacts
Technologies
AI & Advanced Analytics
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The power of big data leads services, products and processes to a higher level of "intelligence".
To know more
Research Project
STARLIGHT: Artificial Intelligence to fight against high priority threats
Better data analysis and management: a project to equip law enforcement agencies with secure and resilient AI technologies and tools.
Use Case
Enable Traceability for AgriFood
How to use digital technologies to improve food chain traceability
Use Case
Easy and Invisible Payment Experience
How to use “invisible payments” to make the shopping experience easier
-
Research Project
STARLIGHT: Artificial Intelligence to fight against high priority threats
Better data analysis and management: a project to equip law enforcement agencies with secure and resilient AI technologies and tools.
-
Use Case
Enable Traceability for AgriFood
How to use digital technologies to improve food chain traceability
-
Use Case
Easy and Invisible Payment Experience
How to use “invisible payments” to make the shopping experience easier
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